Mowery Breaking Ground on New Jaguar Land Rover Dealership
by| January 31, 2019 | Featured Project |
Six years after Mowery renovated their existing dealership, Jaguar Land Rover of Harrisburg has again chosen Mowery – this time, for the design and construction of a new 29,159 square foot facility in Carlisle that includes a showroom, service center and business operations.
Steve Knaub, director of design, is leading up design efforts for the project. He joined Mowery (and the project) as the design phase was approaching 40% completion and dove in immediately. Joining a project already underway for an established Mowery client posed several challenges for Steve and the rest of the design team, including bringing Mowery’s already high standards for drawings and markups into alignment with Jaguar Land Rover’s own internal standards. The look and feel of each dealership, down to the basic layout and square footage, must conform to Jaguar Land Rover’s corporate brand identity manual within very narrow tolerances — a challenge easily met.
Reflecting on the challenges, Steve said, “Having a project I could jump into right away made my transition easier. I wasn’t waiting for something to start up. I felt more productive because I already understood the work.”
With design completed in line with Jaguar’s exacting standards and schedule, Mowery expects to break ground for the new dealership the first week of February.